In 2019, I was asked by the students of the Music Academy in Malmö to create some advertising material for their annual student concert, also known as Connect Festival. Although the event had been re-occurring every year, the way in which it had been advertised was always very unclear, as there were no specific brand guidelines to be followed.
In order to create something that could be referred to in the future, I created for them a logo and simple color palette, as well as posters and flyers for the 2019 edition. I created for them two options, of which the latter one was eventually selected.
In order to create something that could be referred to in the future, I created for them a logo and simple color palette, as well as posters and flyers for the 2019 edition. I created for them two options, of which the latter one was eventually selected.
Tools used: Illustrator, Photoshop, Indesign
